This course is aimed at giving participants a thorough grounding in questionnaire design. This course will be highly participatory, with sessions aimed at providing hands-on experience of designing questionnaires and survey questions, for quantitative social research.
By the end of the course participants should:
- Have a greater awareness of the different aspects involved in writing good survey questions and questionnaires
- Be able to design questions that:
- meet research objectives,
- take analysis considerations into account,
- take account of primacy and recency effects,
- avoid ambiguous words or concepts,
- avoid writing multiple questions in one,
- minimise problems of recall error and telescoping.
- Have the tools to critique existing surveys
The course covers:
- Questionnaire and measurement error
- Concepts to indicators
- General principles of question design
- Designing response options
- Writing questionnaires for different modes
- Reviewing survey questions
- Your questions and questionnaire design challenges
Who will benefit
A general familiarity with quantitative research methods is assumed, but it is not necessary to have experience of using these methods. You will find this course useful if:
- you are new to survey research
- you need to design survey questionnaires for the first time
- you commission or manage survey research in central or local government, health or other applied policy sectors and need to understand the issues associated with questionnaire design.
Participants will have a good awareness of the optimal ways to word individual questions and create the questionnaire as a whole.
Looking to book for four or more people from your organisation? Please let us know before booking by emailing: Lindsay.Adams@the-sra.org.uk