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    • Woman reading paper Why take part?

      Add your voice to more than 30 years of headlines

      The results of this long running survey will be featured in the newspapers, on television and radio and are often discussed in Parliament.

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  • BSA in the news
    •   Organic cloth caps: how Britain thinks it is still ‘working class’  

      The Telegraph

    •   Social mobility has declined in the last decade, say three in four Britons  

      Daily Mail

    •   Support for the death penalty drops below 50% for the first time  

      BBC

    •   How have British social attitudes towards the EU changed?  

      The Times

    •   How the British fell out of love with meat  

      Daily Mail

  • Who are NatCen?

    We’re Britain’s largest independent social research agency. For the last 40 years we’ve worked on behalf of government and charities to find out what people really think about important social issues and how Britain is run.

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  • What's involved?

    One of our interviewers will call at your home to arrange an interview at a time that suits you. The interview itself is really relaxed – there’s no need to prepare and you can skip any questions you don’t want to answer. 

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    • pink-handshake2 Our pledge to you

      We understand you may have some questions about our credentials and how we deal with your personal information. 

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    • Street scene Why have I been chosen?

      The more people who take part in this survey, the more accurate the results will be.

      In order to get a truly unbiased picture of people's attitudes we randomly select addresses from a publicly available list of postcodes. That way, everyone has an equal chance of taking part. 

      Read more

  • Contact us

    If you would like to find out more or have any questions, please get in touch.

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  • Tracking attitudes since 1983

    To find out more about what the British public have told us over the years, visit our dedicated BSA website.